December 3, 2020

How Do Home Builders Sell Their Homes?

Homebuilders construct houses for sale and pay a great deal of attention to detail and care for their prospective clients. They move with the changing times, technological upgrades, and the latest designs to ensure they have the best houses on the market based on what’s trending. Of course, there is a lot of research done throughout the year to source for what’s hot in home designs or what’s not.

Once construction is complete, the biggest challenge is how to sell these properties in the shortest time possible while making the best profit.  Selling a home can sometimes be difficult because some clients are extremely particular about the features they want in their home.  More so, when the client is purchasing their first home.  First time home buyers are not yet fully aware that it may prove a challenge to find that perfect home.  Many a time, you may have to compromise on one thing or the other.  It could be kitchen size or garage size, or you may find the perfect home but it doesn’t have a lockable garage. There will always be one thing or the other that you would like to change as a home buyer.

Home Buyers and How Best to Identify Them

As a home builder, you want to engage in the most effective method of finding a home buyer for your properties. With, you avail the right tools for a prospective home buyer to find you and make the purchase process more of a sail-through.

Budget Calculation

Prospect Generator makes it possible for a home buyer to determine how much they can spend on a new home.  For you, as a home builder, you then get access to this prospective buyer’s information and contact details.  The Budget Calculator on this site delivers new homes sales leads of the qualifying clients directly to your sales team, translating into a high-quality sales lead for you.

As a home builder, you do not want to waste precious time and resources on buyers who, despite loving your properties, cannot possibly afford them.  Instead, you would be better off focusing on those who have the purchasing power.  What better way to have this information than through the budget calculator that lets new homeowners know how much they could borrow on a new home?

Prospect Generator also makes it possible for your next home buyer to download your brochure, book an appointment with your sales team, and view the available homes in line with their budget.  This works best for you as a home building. Still, it also gives your prospective homeowner a joyful customer experience that won’t leave them feeling flustered and frustrated.

Home Valuation

Prospect Generator allows you to value your home in a few quick steps as an already existing homeowner. Using the home valuation tool, you will be able to know what your house is worth. For the home builder, this tool aids in providing you with opted-in new sales leads for your homes.  This home valuation tool is excellent for improving your return on investment by translating more web traffic into prospects, thus resulting in sales. As a home builder, this tool will avail your sales team with valuable tools when qualifying prospective clients on-site or in-branch.

As a home builder, you have a considerable number of your clients as repeat customers, meaning that they have an existing property as they come to purchase a home. Knowing how much their current home is worth puts you at an advantage when negotiating with them on their next purchase.

You will also access information like, are they interested in a similar model to their existing property based on their searches on your website?  Or perhaps they want to move to a different neighbourhood. Being privy to what your website users are more inclined towards in terms of properties allows you to keep track of changing trends and demographic needs.

So, yes!  As a home builder, selling your home no longer needs to be a long, daunting process with no clue where you will get your next home buyers.  Utilise these great features on Prospect Generator and enjoy selling your properties to relevant prospectives.

Thanks for reading xxx

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Hi and welcome to The Willow Tree. I’m Michelle, also known as Shel and I am a mama to three beautiful crazy kids – I have two handsome boys and a wild and wonderful girl.

I really wanted a concrete place to share my love for travel, in particular Disney and offer my readers a chance to gain some knowledge around what we love to do as a family of 5.

I share our family adventures which include days out, travel advice and tips, holiday reviews, restaurant visits and of course, our love for Disney, including Disneyland Paris and Walt Disney World.

Life is about creating memories, and here we are sharing them with you




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